Tuesday, June 08, 2010

The Difference Engine Pitches at Microsoft

The Demo day at Microsoft in London for The Difference Engine offers proof that boot camps work.

In the 13 weeks in which I helped teams communicate their ideas more effectively, every participating entrepreneur has come so far that (as another mentor said) the pitches were unrecognizable. The teams began with nascent ideas and ended up with complex and persuasive products – and engaging stories to match.

It is remarkable how these teams have transformed themselves. Living for almost a fortnight in Middlesborough university digs, they worked around the clock to prepare for investor presentations in Newcastle and in London. Most of their days were spent in a great new building SeedCamp has nothing on the work put in here.

I was the teams' pitch coach, and although my contributions helped, credit really goes to Jon Bradford. North East Finance gave the money, but Jon miraculously found a way to help each team in ways that met myriad unique needs.

Check out The Difference Engine FAQs -- the website is great. And if you are a start-up and have not applied for the September’s Difference Engine programme, do it today.

It was sad saying goodbye, but I'm sure we'll be hearing about most (if not all) of them as they get their funding and build their businesses.

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