Thursday, May 24, 2012

Me(e)ta Language Close-Up

It's always best to get rid of as much jargon as possible when articulating a business proposition. Obvious perhaps -- it's best to engage as many and exclude as few prospects as possible, and words shouldn't divide.

This non-jargonated discourse is usually called natural language, however even the terms we use to get rid of obfuscation is jargon. My friend and writer, Carl Honore, introduced me to a great set of pod casts produced by Slate.

The series is called Lexicon Valley and goes into the most wonderful detail about English grammar and the meaning behind it.

Check it out.

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